Augmented Reality

The Role of Augmented Reality in Enhancing Customer Experience

Augmented Reality (AR) is a technology that superimposes digital information, such as images, videos, and sounds, onto the real world, enhancing the user’s perception and interaction with their environment. Augmented Reality (AR) offers a distinct and engaging experience by fusing digital elements with the actual world, as contrast to Virtual Reality (VR), which fabricates an […]

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